We’re proud to share that bbase Design Group has been recognised as the “Rising Star” at the Shared Value Awards 2025, presented by the Shared Value Project and Shared Value Initiative Hong Kong. This prestigious award highlights companies redefining profit through purpose, where environmental and social responsibility are embedded in core business strategy.
As a leader in sustainable b2b eyewear design and production, we are joining an esteemed group of winners, Swire Properties, AIA Vitality, and more.
“This entry was acknowledged for sector leadership in sustainability, digital transformation, and education within eyewear. Judges admired the company’s comprehensive, multi-issue strategy and their ambition to reshape the industry and its supply chain from within.” – From the Judges.
This recognition reaffirms the measurable sustainability value we’re delivering across our supply chain, design process, and partnerships. From the bow Index—the first comparative tool for responsible material sourcing in eyewear, to bb_verse, an immersive digital platform that reduces waste, to incubbase, the global education program for the next talent, bbase is committed to reimagining every link in sustainability.
This award strengthens our commitment to scaling responsible practices in b2b eyewear design and production. It’s a reminder that when innovation, responsibility, and purpose align, real industry transformation is already in motion.
Explore Our Initiatives:
The bow Index | bb_verse | incubbase | bbase on Shared Value
About bbase:
bbase Design Group has been at the forefront of eyewear fashion for over 20 years, consistently delivering innovative designs and trend-leading styles. With a focus on sustainability, technological innovation, and cultural richness, bbase continues to lead the industry in creating eyewear that is not just seen but felt and experienced. Media
Contact: comms@bbase.com.hk
About the Shared Value Awards:
The Shared Value Awards are presented by the Shared Value Project and Shared Value Initiative Hong Kong. These awards celebrate businesses that successfully integrate social and environmental impact into their business models—proving that commercial success can go hand in hand with addressing the world’s most pressing challenges. The awards honour companies creating measurable societal outcomes through shared value strategies that improve competitiveness while driving systemic change.